I tried to share some SEO knowledge today at a Food4Thought luncheon. After my presentation, two of the organizers asked me to have lunch with them. Lorana Price, Holy Cow’s CEO and brand strategist and Lea-Ann Berst, lead strategist for Sleddogg Marketing Management sat down with me and we talked about the presentation. We ordered lunch [...]
Sometimes when you are trying to explain a simple idea, people zone out because they think they already know it all. That’s when you whip out a phrase like Latent Semantic Indexing. It’s a great phrase because it sounds like a super complicated scientific method for… well, something. In reality, it’s sort of what good [...]