Why You Hate Your Profile Picture

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Do you always hate how you look in pictures? What causes that? Is it your own overly-critical brain?

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What Happens When You Let Others Define You

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If you decide to let others define your online reputation, don’t be surprised if you don’t agree with their opinion.

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Why I Shop at Kerr Drug

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When I moved down from Massachusetts in 2003, I had to adjust to living in a new environment where many things were different. Things that were familiar were easy for me to stick with. The few Dunkin’ Donuts and CVS were the two most familiar stores that were here. Now it’s seven years later and I love [...]

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Why you need to build your business one customer at a time

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There’s only one way to build a business, and it’s one customer at a time. It happens to also be the most sustainable way.

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Can you really build your business one customer at a time?

Come on, we all know that you hear stuff like, “value every customer”, “a single customer can have an impact beyond that single sale” or “1,000 true fans can sustain you”. But in the real world that’s bullshit right? You want to be the one to tell your boss that you spent the last 8 [...]

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Raleigh Media Leaders Lunch Prize

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The second Raleigh Media Leaders prize lunch was today, here’s how it went.

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Graduating into a Social Media World

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I recently had a request for some help from a young woman who is graduating this spring from a nearby college. She asked if I could help her get started towards finding work in the communication field. It got me thinking about a couple of different things. The first became even clearer while listening to [...]

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Value versus Free

Tuesday night is the second Media Leaders event being held in Raleigh. The first one held back in January was great and I expect this one to be just as good. The question for some people is, “is it worth paying for?” It’s an interesting question, free has taken on a life of its own [...]

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How Does Your Church’s Reputation Fare When Crowdsourced?

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I heard a fascinating segment on All Things Considered during my long commute home yesterday. It was about a new website called Church Rater. The basic idea is that when you move into a new community and need to find someplace to worship, now you can see what others are saying about the local churches. [...]

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Twitter Favorites

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My Top 10 Favorited Tweets

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Raleigh Media Leaders Inaugural Networking Event

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Two weeks isn’t a long time to plan an event, here’s how we did it for Raleigh’s Media Leaders event.

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