If you set out to build a community website, yet fail to engage with the community, do you have any right at all to think you’re going to succeed? The Washington Post thought so.
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Who Do Newspapers Need To Attract To Survive?
July 4, 2009If a journalist doesn’t understand the revolutionary changes around him, he won’t realize that his job is now so more than just writing. He now must build an audience. The old built in newspaper audience is now gone.