Posts tagged as:

marketing

Study says: Facebook beats Twitter?

January 21, 2010
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Alison Campbell who runs the Social Media empire at Out There Media explains why Twitter is a better platform for marketers

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Can Online Newspaper Sites Survive?

June 18, 2009

Is there anything online newspaper sites can do to save themselves?

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Local Search Can Increase Profits

March 3, 2009

According to a local search study at SBI+M:
* 97% of American internet users use the internet to shop
* 90% of online commercial searches result in offline bricks and mortar purchases
* 82% of local searchers follow up offline via an in-store visit, phone call or purchase
* 80% of budgets are spent within 50 miles of the [...]

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Moving Beyond Traditional SEO

January 22, 2009

Last week, Rae Hoffman wrote a fantastic article about the need to think beyond traditional SEO practices. She explains clearly and with a compelling example why you can’t just optimize your site then sit back and wait for the traffic to pour in.
A few weeks back we launched a little site called Tweetwasters. It wasn’t [...]

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Atrocious Grammer, or, Why You Should Have Paid Attention in 8th Grade

December 2, 2008

I have a hard time remembering the difference between then and than also effect and affect. The fact that I can’t spell to save my life only makes it worse. I take solace in knowing I’m not the only one.
I have a couple small scraps of paper on my desk with usage of words I [...]

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SEO During an Economic Downturn

November 25, 2008

I’ve been talking with people lately who think that they don’t have the extra money right now to spend on search engine optimization. I don’t understand that thinking, unless it’s just code for, “I don’t have any money”.
As Forrester’s Kim Le Quoc and Jaap Favier succinctly stated in “How to Stimulate Consumer to Buy Online“:
“Creating [...]

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