Would You Allow A Newspaper To Engage With You?

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If you had a chance to connect with your local newspaper, would you? If not, why not?

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How Social Media Can Save The Newspaper Industry

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Working in the US newspaper industry in 2009 isn’t always rainbows and unicorns, but there is a way to save it.

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Google Sidewiki – Your New Commenting Service

Wondering how Google’s Sidewiki will impact your site?

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Can You Build A Community Website Without Involving The Community?

If you set out to build a community website, yet fail to engage with the community, do you have any right at all to think you’re going to succeed? The Washington Post thought so.

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Douglas Bailey Can’t Hear You

Former Boston Globe employee Douglas Bailey has decided he simply can’t take the comments allowed under his precious “journalism”.

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Who Do Newspapers Need To Attract To Survive?

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If a journalist doesn’t understand the revolutionary changes around him, he won’t realize that his job is now so more than just writing. He now must build an audience. The old built in newspaper audience is now gone.

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Can Online Newspaper Sites Survive?

Is there anything online newspaper sites can do to save themselves?

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Get More Visitors From Google & Yahoo Search

What percentage of your visits are coming from search queries? Would you like more? When they find you, do they bounce away just as quickly?

If you want more people to find your site via search engines, you have to do a better job packaging your content. If you want them to stay, you need to make sure the important stuff is “front-loaded”.

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Even Though We Say Social Media, Mostly We Mean Twitter

I admit, I stole the title of this post from Chris Brogan. He probably won’t mind since he’s spouting smart stuff all the time on Twitter. The point was driven home by a tweet I saw from Pistachio which talked about the LA Times having 99 Twitter accounts. Since I have been pushing for McClatchy [...]

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Why You Should Be Twittering More

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Not everyone “gets” social media. That’s okay, because YOU do get it, and you can change your world using it

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Moving Beyond Traditional SEO

Last week, Rae Hoffman wrote a fantastic article about the need to think beyond traditional SEO practices. She explains clearly and with a compelling example why you can’t just optimize your site then sit back and wait for the traffic to pour in. A few weeks back we launched a little site called Tweetwasters. It [...]

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